Privacy Policy

Who We Are

HerbalWala (herbalwala.in) is an independent herbal cosmetics review directory based in India. References to "we", "us", or "our" in this policy refer to HerbalWala.

Information We Collect

Automatically collected data

When you visit HerbalWala, our hosting provider and analytics tools automatically collect standard server log information: your IP address (anonymised), browser type, referring URL, pages visited, and time of visit. This data is used solely to understand site traffic and improve content. We do not store personally identifiable information from these logs.

Analytics

We use privacy-focused analytics to measure aggregate page views, traffic sources, and popular content. No cross-site tracking or behavioural profiling is performed.

Affiliate clicks

When you click an affiliate link to a retailer, that retailer may set cookies on your device per their own privacy policy. HerbalWala does not control those cookies and does not receive personally identifiable information from retailers.

Cookies

HerbalWala uses only essential cookies required for site functionality (e.g., theme preference). We do not use advertising cookies or retargeting pixels. You can disable cookies in your browser settings without affecting core site functionality.

How We Use Your Information

• To serve and improve the website
• To understand which content is most useful to readers
• To diagnose technical issues

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Third-Party Services

HerbalWala links to third-party retailer websites (Amazon, Nykaa, Flipkart, etc.). Once you leave our site, this privacy policy no longer applies. Please review the privacy policies of those sites before making a purchase.

Data Retention

Anonymised analytics data is retained for up to 24 months to identify long-term traffic trends. No personally identifiable data is retained.

Your Rights

If you have questions about what data we hold about you, or wish to request deletion, please contact us via the Contact page.

Changes to This Policy

We may update this policy periodically. Material changes will be noted with a revised "last updated" date at the top of this page.